A young woman with glasses and braided hair smiling as she leans out of the open trunk of a vehicle, outdoors with trees in the background.
About

Cate is a multidisciplinary designer passionate about crafting conceptually-driven visual narratives. After graduating with an associate degree in graphic design 2019, she kicked off her design career at Rev Pop, a design agency, where she produced digital and print advertising, marketing materials, packaging, signage, and branding materials, for food and beverage, real estate, among other local Milwaukee brands.

Around the same time, she picked up photography and videography and began freelance by photographing weddings and events, designing for smaller branding projects, and volunteered design time for community institutions.

In 2021, she began work at B&Co., a hospitality branding studio, where she currently works as a brand identity designer with a particular interest in building expressive visual systems that balance purpose and usability. She creatively executes brand and identity systems for hotels, food and beverage, real estate, and lifestyle brands with work spanning a multitude of disciplines, styles, and mediums.

Outside of work, she focuses providing design strategy and services to nonprofit organizations and small business. She especially enjoys amplifying voices within the community as well as helping friends and family bring passion projects to life.


Info

Got a project? Small or big, near or far, drop a line and I would be happy to connect.

cateferrerdesign@gmail.com
LinkedIn
Instagram

Capabilities

Brand Identity
Campaigns
Experiential
Illustration
Packaging
Print Design
Painting
Photography
Signage
Social Media
Wayfinding
Website Design

Select Clients

Events & Experiences
Ciel Creative Space CA
Make It Mariko CA
The Corners of WI

Food & Beverage
Willow & Ivy MA
The Irving MA

Hotels
Hilton
Hyatt
Marriott
Maison Twenty Seven CA
Wolfe’s UT

Nonprofit
CIRCA Pintig IL
Pinayista CA
Zoological Society of Milwaukee WI

Other
Navea Wellness WI
Hueman CA

Experience

B&Co.
Milwaukee, WI (Hybrid)
2021–Present

Rev Pop
Milwaukee, WI
2019–2020

Recognition

“Nostalgia” Art Exhibit & Panel
Roberta’s Art Gallery, UW-Whitewater
2020

Best of Milwaukee: Instagram
Milwaukee Magazine
2009